Explores customer relationship management (CRM) and multivariate statistical techniques including conjoint analysis, customer satisfaction, and service quality measurement. Uses lectures, case discussions, team and individual exercises, and a project on creating a value-driven AI strategy to offer students an opportunity to begin to develop intuition behind modern AI technologies. Introduction to Marketing in a Global Context. | Offers students an opportunity to obtain skills to design and evaluate campaigns through the completion of their own campaign projects and to learn about visual and verbal arguments and the unique ethical and other considerations of health campaigns. Communication Studies at Northeastern Complete this integrative course: Advertising and Brand Promotion Complete one of the following capstone courses: Strategy in Action Strategic Communication Capstone Consultation Skills Business Administration Requirements Financial Accounting and Reporting Business Statistics Introduction to Marketing (4 Hours). Provides students with an opportunity to better understand freedom and limits to freedom, particularly in the realm of speech and expression. MKTG4506. Arguing Human Rights. Studies methods that may range from close textual analysis to deconstruction to theories of performance. COMM3200. (4 Hours). Studies the opportunities and challenges associated with the increasing globalization of Indian and Asian markets. Creating Customer Value through Artificial Intelligence. Covers why people are essential to success, why expectations are important to consumers, and how physical and virtual environments influence delivery of value to customers. Addresses the changes in editing practices through digitization and offers students advanced training in nonlinear editing utilizing Avid Media Composer. College of Arts, Media and Design (CAMD) | Northeastern University our expertise Highlights An Award-winning Campaign. Covers brand marketing and positioning, sports marketing research, event sponsorship and promotion, social media, public relations and community outreach, and controversial issues in sports. Sex, Relationships, and Communication. Attribute(s): NUpath Interpreting Culture, NUpath Societies/Institutions, COMM1331. Strategic Communication Capstone. Prerequisite(s): ACCT1201 with a minimum grade of D- or ACCT1202 with a minimum grade of D- or ACCT1209 with a minimum grade of D-, MKTG2209. myNortheastern Opens New Window, Privacy Policy Emphasizes families of color, families with LGBTQ members, and solo parent families. COMM3308. Integrated Marketing Communications - Medill - Northwestern University About the Opportunity. Social Media Analytics. Emphasizes the differences and similarities between writing content for streaming vs. broadcasting. Dan Mabery | Vice President for University Relations. Enrollment Marketing and Communications - DRS In the social domain, our faculty research questions how social factors influence consumers' choices and how these factors can be leveraged to strengthen relationships between firms and consumers, improve individual and societal wellbeing, and support health, sustainability, and innovation. Marketing Analytics. Offers students an opportunity to understand key concepts in performance studies such as ritual, play, performativity, performing, and performance processes. The Northeastern University Marketing department is looking for a passionate, strategic and experienced Marketing Manager to join our growing dynamic team. COMM2625. Attribute(s): NUpath Capstone Experience, NUpath Interpreting Culture, COMM4605. Covers a proven selling process and presents compelling solutions to customers. Organizational Communication. Communication and Storytelling. Offers students an opportunity to learn about the communication studies major and to explore the different areas of emphasis offered by the department. Examines how young people differ individually across the life span as well as collectively by class, race, ethnicity, nationality, gender, sexuality, and disability. Offers students an opportunity not only to understand the way that history prompts public discourse and how that discourse shapes history but to learn critical approaches to better understand the rhetoric of this period. Prerequisite(s): MKTG2201 with a minimum grade of D- or MKTG2209 with a minimum grade of D-, MKTG4604. May be repeated without limit. Introduces the process of planning, preparing, producing, and evaluating audio production styles and techniques. Here professors know their subjects and how to get you ready for a career after you graduate. (3 Hours) Introduces psychological, sociological, and communication theories as they apply to organizational life. No previous experience in data analysis or programming required. Academic Programs at D'Amore-McKim School of Business Through case studies and class discussions, offers students an opportunity to confront real-life ethical dilemmas and learn to apply ethical frameworks to evaluate and resolve them. Exposes students to the elements and terminology of studio production using multiple cameras, live switching, audio mixing, and studio lighting. Attribute(s): NUpath Difference/Diversity, NUpath Ethical Reasoning. Creating Business Value with Data and AI Technologies. Assesses responses to crises using ethical principles such as transparency (the what element), two-way symmetrical communication (the how element), and timing (the when element). (4 Hours). Production Capstone. Health Communication. Production Practicum Abroad. Readings, cases, discussions, lectures, guest speakers, student reports, and exercises on the World Wide Web are all utilized. Communication Studies at Northeastern. (4 Hours). COMM3750. Offers students an opportunity to learn how these processes inform the development of effective risk-communication strategies, including institutional risk assessment, stakeholder participation, and formal messaging. Communication theory is based on two premises: Our cultural assumptions inform and shape our ability to communicate; and communication is the process through which culture is created, modified, and challenged. Emphasizes quantitative and qualitative approaches to research as part of a comprehensive approach to the development of an on-campus sports promotional campaign. Prerequisite(s): MKTG6200 with a minimum grade of C- or MKTG 6208 with a minimum grade of C- or MKTG6210 with a minimum grade of C- or MKTG6318 with a minimum grade of C-, MKTG6232. COMM2725. (4 Hours). College of Social Sciences and Humanities. 310 Renaissance Park, 360 Huntington Ave., Boston, Massachusetts 02115 Doctor of Nursing Practice (DNP) | Northeastern University COMM3310. Discusses how campaigns are designed to intentionally influence awareness, knowledge gain, and attitude/behavior change. Attribute(s): NUpath Ethical Reasoning, NUpath Formal/Quant Reasoning, NUpath Writing Intensive. Marketing Research. Explores historical, technical, and theoretical aspects of special effects. Emphasizes using market information to choose and manage the companys relationships with customers and competitors in a complex, changing environment, as well as the practical concerns of implementing and evaluating marketing strategy. Political Communication. Communication and Privacy. Offers students an opportunity to apply what they learn in the course to their personal and professional lives. 'Contemporary' refers to the models and theorists from the second halves of the 20th and the 21st centuries. Business-to-Business Marketing. Online - Northeastern University College Of Professional Studies Undergraduate Masters PhD Graduate Certificate. Explores the complex interplay between law (the First Amendment) and ethics (personal and professional responsibilities). (4 Hours). Requires students to analyze cases and address both pragmatic and ethical factors related to these cases. Simultaneously, popular communication shapes peoples sense of identity, purpose, and worth. (4 Hours). We empower individuals to become socially responsible global citizens by creating and sustaining a culture of learning and discovery. Discusses outing, media representations, queer identity development, and the HIV/AIDS epidemic. Taught in London. At Northeastern University's College of Engineering, multidisciplinary and experiential learning options expand your window of knowledge, fuel innovation, and enable you to create an educational journey that meets your goals. Offers students the opportunity to gain hands-on experience in the communications industry. COMM2200. Considers various approaches for establishing fair and appropriate rules, regulations, and policies to mitigate potential biases, ethical challenges, and discrimination arising due to the digital transformation. Critical Creative Practice. Students are given an historical perspective and a state-of-the-art analysis. Covers all aspects of field production from the preproduction process of intensive research and development of story ideas to the technical aspects of filming, lighting, sound recording, digital editing, and graphics. Engages the question and practice of what it means to develop and maintain a successful online community. Homepage - Northeastern University External Affairs First, they had to sign up for a presale list with Ticketmaster a week prior. (1 Hour). Attribute(s): NUpath Difference/Diversity, NUpath Writing Intensive, COMM3306. International Communication Abroad. COMM2655. MKTG2720. Programs | PhD Graduate Education at Northeastern University (4 Hours). COMM3655. Develops skills in public communication. Offers students an opportunity to understand and engage with online community and how this relates to topics such as human behavior, identity, and communication online. Allows students who have received approval to undertake independent study in lieu of any course required in the various concentrations. COMM3912. myNortheastern Opens New Window, Privacy Policy Offers students an opportunity to learn to use computational tools to gather and analyze network data, derive data-supported insights, and develop effective network interventions. 2022-2023 Northeastern University Topics covered include blasphemy, commercial speech, copyright, defamation, fighting words, free press/fair trial, hate speech, heresy, incitement, obscenity, political speech, pornography, prior restraint, public forums, special settings (such as schools, prisons, and the military), symbolic speech, threats, and time-place-manner restrictions. (4 Hours). Internal Number: 3919608. Examines the impact of technology on the marketing of goods and services. MKTG4510. Media Relations Victor Balta balta@uw.edu 206-543-2580. - Center for Design. Online Communities. The second half engages contemporary trends in argumentation studies, including the formalization of arguments and its diagramming for artificial intelligence, the contextualization in different societal domains (politics, health, private and public discourse), and the translation of argument theory into pedagogical practice. Crisis Communication and Image Management. Opens New Window. Explores the relationships between communication, social identity, and social inclusion. The concentration aims to prepare students with the knowledge and skills to pursue careers in a broad range of professional settings including, but not limited to, digital marketing management, social media marketing, marketing analysis, data analysis, marketing consulting, UX design, content strategy, consumer insights analysis, sales management, and product and brand management. Research, Scholarship & Creative Practice. Introduces opportunities and challenges related to managing diverse marketing technology applications such as multichannel marketing campaign management, marketing resource allocation, marketing automation, and content and social media marketing through case studies and exercises. An entry-level professional with design training relevant to both print and electronic formats, the Design Associate works for the Associate Director of Design as part of a team to create brochures, proposals, event invitations . Staff Directory - Northeastern University Athletics Our core courses in information development, usability, and narrative structure provide a baseline for developing, marketing, and managing content-rich experiences. The chart below is just one example of a four year plan at CAMD. Explores both theories of conflict and potential strategies for more effectively managing conflict in a variety of contexts, that is, interpersonal relationships, organizational settings, and broader societal contexts. Communication and Inclusion. Lead Faculty. Opens New Window Examines the symbiotic relationship between sports and media, as well as how communication affects team culture, player-coach dynamics, crises in sport, race and gender issues, international relationships, and fandom. MKTG6234. Introduces voice-over acting techniques for TV commercials, radio, multimedia, and various styles of presentation for both audio and video projects. Offers independent work under the direction of members of the department on chosen topics. Examines theories, models, and strategies related to crisis communication and establishes ethical principles regarding what, how, and when essential elements must be employed for effective and ethical crisis communication. (4 Hours). Offers an advanced-level experiential learning opportunity for students considering an academic career in marketing. He will start on Aug. 29 and will report directly to President Gloria J. Gibson, as well as sit on the President's Cabinet. Course topics cover a range of theoretical and practical issues, including diversity in organizational settings and the social construction of identity. (4 Hours). (4 Hours). Studies companies from startups to large multinationals across a variety of industries. Explore Our Degrees Gather Here. The university offers a comprehensive range of undergraduate and graduate programs leading to degrees through the doctorate in nine colleges and schools, and select advanced degrees at graduate campuses in Charlotte, North Carolina, Seattle, Silicon Valley, and Toronto. Offers students an opportunity to understand the importance of using an analytical approach to support marketing decision making in organizations and approaches to implementation practice. (4 Hours). Provides detailed insights on such topics as new-product strategy, idea generation, idea selection and evaluation, concept development and testing, product development and testing, and market testing. New Product Development. Offers students an opportunity to learn how to develop marketing dashboards, through which marketing productivity and profits can be assessed and evaluated. myNortheastern Opens New Window, Privacy Policy Through partnerships with University Advancement, Alumni Relations, and Global Experience networks and marketing functions, this committee aims to: . Bouv Marketing and Communications Web Request Communication and Gender. The transcendent question in communication law and ethics is whether it is right to exercise the rights granted communication professionals under the First Amendment. Contact. Research topics can span business, politics, advocacy, entertainment, public health, the environment, and other societal sectors. Intended for marketing specialists and nonspecialists interested in incorporating a market focus from a general management or consulting perspective. MKTG6320. Offers students an opportunity to obtain skills to design and evaluate campaigns through the completion of their own campaign projects and to learn about visual and verbal arguments and the unique ethical and other considerations of health campaigns. Through canonical works and contemporary case studies, students examine communication, technology, and society in the context of relationships, design, identity, mobility, value, labor, ethics, community, and belonging. Dean's Strategy Council. Closest T stops: . Assistant Director - Communications Job in Boston, MA at Northeastern Diversity, Equity, and Inclusion Council | Northeastern University Northeastern University Marketing Manager, College Success Job in Through a series of discussions, screenings, homework writing assignments, and in-class writing workshops, offers students an opportunity to gain the skills to produce commercially viable content. Encourages students to share and translate their findings for relevant academic and professional communities. Online - Northeastern College Of Professional Studies (3 Hours). International Village Marketing And Communications | Acella Attribute(s): NUpath Interpreting Culture, NUpath Writing Intensive, COMM3415. Communications Specialist Job in Boston, MA at Northeastern University . Graduate Research Practicum in Marketing. Investigates the role of the producer in the production of content for traditional and new media venues. Professor of music and media and screen studies Murray Forman remembers when he first became hip-hop identified, hearing the opening lyrics of Grandmaster Flash and the Furious Fives The For the many Taylor Swift fans who tried to secure tickets to her Eras tour, the process was grueling. Offers an opportunity to conduct introductory-level research or creative endeavors under faculty supervision. Students work with remote video equipment that includes HD cameras, audio, and remote editing equipment. Offers students an opportunity to acquire marketable skills in the areas of business buyer behavior and communication, customer relationship management (CRM) and marketing, sales call planning and presentations, negotiation, pricing, networking, and inbound marketing strategy. Gaining Customer Insight. Political Communication. Dean's Distinguished Lecture Series. The School of Public Policy and Urban Affairs drives interdisciplinary thinking and problem solving on issues of pressing concern from transportation, housing, energy and community development to social and environmental justice, resilience and sustainability. (4 Hours). Environmental Issues, Communication, and Media. Students participate in activities designed to develop knowledge and skills necessary to successfully analyze and address ethical and interpersonal communication issues. The number of full-time new students at Northeastern last fall jumped to 516, and the university plans to expand the curriculum, with a nursing major and a doctorate program under development. Provides an overview of the major qualitative and quantitative marketing research methodologies available to marketing managers. Graduate Certificate in Marketing | Northeastern University Swipe on Tinder or make the first move on Bumble. As hip-hop turns 50, Murray Forman reconsiders the meaning of OG, MLB voice and CAMD alum Don Orsillo on the communication classes and Red Sox co-op that started his sports broadcasting career, Some surprises and room for improvement in this year's Golden Globe nominations, says Communication Studies professor, Speaker Cory Doctorow discusses Ticketmaster, Taylor Swift, and Big Tech's hold on all of us, Theoretical Analysis of State-Wide Opioid Campaign. Our curriculum is organized around three types of experiences: core courses, concentration electives, and a final, hands-on project. Situates these forms as central to the production of official discourses of citizenship, belonging, and nationalism, as well as the construction of identities. Communication and Sexualities. About the D'Amore-McKim School of Business: Founded in 1922, the D'Amore-McKim School of Business at Northeastern University prepares the leaders that the times demand. Television Studio Production. Managing Customer Engagement in a Service World. COMM6505. COMM4755. Elements of Debate. (4 Hours). It combines world-class academics with professional practice, allowing you to acquire relevant, real-world skills you can immediately put into action in your current workplace. Focuses on identifying and acquiring the right data for addressing different marketing challenges; building skills necessary for conducting relevant quantitative analyses; and using insights to make better marketing decisions. (4 Hours). Diversity & Inclusion. Northeastern University considers factors such as candidate work experience, education and skills when extending an offer. Prerequisite(s): ENGL 1111 with a minimum grade of C or ENGL 1102 with a minimum grade of C or ENGW1111 with a minimum grade of C or ENGW1102 with a minimum grade of C, COMM3304. Please fill out the form below with your web request(s). c.zangerl [@]northeastern.edu. (3 Hours). 2022-23 College of Professional Studies Undergraduate PDF, College of Professional Studies Undergraduate, Arts Administration and Cultural Entrepreneurship (AACE), Cardiopulmonary and Exercise Science (EXSC), Civil and Environmental Engineering (CIVE), Co-op/Experiential Education in Arts, Media, and Design (EEAM), Co-op/Experiential Education in Business (EEBA), Co-op/Experiential Education in Science (EESC), Co-op/Experiential Education in Social Sciences and Humanities (EESH), Commerce and Economic Development - CPS (CED), Communication Studies - CPS Specialty (CMMN), Computer Engineering Technology - CPS (CET), Counseling and Applied Educational Psychology (CAEP), Ecology, Evolution, and Marine Biology (EEMB), Electrical and Computer Engineering (EECE), Electrical Engineering Technology - CPS (EET), English as a Second Language - CPS Specialty (ESLG), General Engineering Technology - CPS (GET), Geographic Information Systems - CPS (GIS), Health Science - Interdisciplinary (HLTH), Interdisciplinary Studies - Office of the Provost (INPR), Interdisciplinary Studies in Arts, Media, and Design (INAM), Interdisciplinary Studies in Science (INSC), Interdisciplinary Studies in Social Sciences and Humanities (INSH), Latin American and Caribbean Studies (LACS), Mechanical and Industrial Engineering (MEIE), Mechanical Engineering Technology - CPS (MET), Political Science - CPS Specialty (PLSC), Speech-Language Pathology and Audiology (SLPA), Strategic Intelligence and Analysis - CPS (SIA), Study Abroad - Social Sciences and Humanities (ABRH), Womens, Gender, and Sexuality Studies (WMNS), 360 Huntington Ave., Boston, Massachusetts 02115.
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